Facebook for Local Restaurants – 3 Best Practices

Social Media for Restaurants - Social High Rise

Nowadays, everyone thinks they know everything about social media. With hundreds of articles across the web discussing standards and guidelines for the “right way” to use each social platform, the mass majority are focused on the behavior of larger, more established brands. While there is value in what a larger brand does and doesn’t do, […]

Why You Should Shift Your Advertising Budget From Print to Social Media

Social Media for Restaurants - Social High Rise

Social media can have the biggest impact on your restaurant this year. If managed with the right strategy in place, social media will deliver more value to your business than print advertising. But it all depends on the goals of your business. Print advertising may be right for your restaurant if you are competing on […]

Restaurants: How to Take Great Smartphone Photos for Social Media – Lighting

Social Media for Restaurants - Social High Rise

Here’s the deal: If your business is going to have a presence online, photos are mandatory. And if your business is a restaurant, you’ve got a goldmine of possibilities when it comes to visual content. Photos of tasty food, vibrant staff, happy customers, or even shots of the recently remodeled restroom (finally!) will capture attention […]

Halloween for Restaurants: A Quick Guide to Embracing the Season and Creating Great Content

Social Media for Restaurants - Social High Rise

It’s officially Fall, y’all! With Autumn in full swing and Halloween around the corner, it’s the perfect time for restaurants to show off their seasonal flair. It’s the season of costumes, candy and all things pumpkin, so we’re breaking down some ideas to help you get in the spirit with your staff. Here are a […]

Webinar Alert: How to Use Instagram for Your Restaurant

Social Media for Restaurants - Social High Rise

If you browse through Instagram on any given day, one thing is abundantly clear: people love to take photos of what they eat! So, as a restaurant, it’s crucial to have a drool-worthy Instagram feed to ensure you’re encouraging customer loyalty AND attracting new business. Plus, if you’re consistently posting high-quality, engaging content, you’ll be […]

Facebook Ad Objectives: Which is best for your business?

Social Media for Restaurants - Social High Rise

If you understand the power of Facebook Ads, you know that they can be extremely beneficial to growing  businesses.  When used correctly, they’re  incredibly useful in reaching target audiences, increasing page traffic/likes and promoting new products, specials or events. Because of their complexity, Facebook Ads can be somewhat confusing to navigate – even if you do […]

Webinar Alert: How to Create Better Facebook Content for Your Restaurant!

Social Media for Restaurants - Social High Rise

  Alright, friends — here’s a cold, hard fact about social media: If you’re posting to your restaurant’s Facebook page and getting zero engagement (likes, comments, shares), then you’re wasting your time. And I’m sure we don’t have to tell you that time is a precious commodity for restaurant owners. That’s why we want to […]

A Day in the Life of a Social Media Account Manager

Social Media for Restaurants - Social High Rise

A Day in the Life of a Social Media Account Manager When I tell people that I “manage social media” for a living, they usually give me a blank look and say something along the lines of, “Oh, so you just post on Facebook and stuff?” Well, yes, I post on Facebook, but there’s a […]

Top 3 Reasons Your Small Business Should Be On Twitter

Social Media for Restaurants - Social High Rise

Twitter: An online news and social networking service where users post and read short 140-character messages called “tweets.” This is a unique platform that we often have to explain in depth to our clients. Many don’t have a personal Twitter account or understand the point of being active on this channel. If you’re skeptical, we’ve […]

Snapchat Tips for Your Restaurant

Snapchat Tips for Your Restaurant Since its launch in 2011, Snapchat has grown into a multi-platform communication tool and continues to dominate the social media game. Sending 1-10 second pictures and videos, sharing moments and creating stories are just a few of the many features that make this application one of a kind. Surpassing Twitter, […]