We’re unwrapping five festive tips for creating the best social media content this holiday season–check it out!
Ever wonder if the time you spend managing your restaurant’s social media pages is making a difference? If you aren’t actively engaging your customers on social media, you’re missing the mark, but it’s not too late to adjust your strategy. If you’re reading this post, I’ll assume you already know how important it is for […]
Nowadays, everyone thinks they know everything about social media. With hundreds of articles across the web discussing standards and guidelines for the “right way” to use each social platform, the mass majority are focused on the behavior of larger, more established brands. While there is value in what a larger brand does and doesn’t do, […]
Written by: Kirsten Tuazon Have you noticed a decrease in traffic on your Facebook page recently? You’re not going crazy, there’s actually a reason why! Mark Zuckerberg announced a change in Facebook’s algorithm in January of 2018, but there is no need to worry. The change doesn’t mean Facebook is eliminating posts from business pages […]
I don’t think I’ve ever spoken to a restaurant owner who actually liked online reviews. Not surprising, given how anyone with a computer and internet access can go onto Yelp and drag a restaurant’s entire star rating down all because they had one mediocre experience one time and pretended like everything was just fine in […]
Facebook page admins often see discrepancies in “reach” numbers that simply do not make sense, considering the number of likes/comments a particular post has received.
According to Forbes “How To Tap Into The Millennial $200 Billion Buying Power With Social Media”, it’s said that by 2018 Millennials will have the most spending power of any generation. The good news is that they’re spending that money dining out. In fact. Millennials typically dish out a whopping $2,921 annually to eat out. […]
Tell me if this scenario sounds familiar to you – a group of friends is walking downtown trying to determine where to grab lunch. There are two places nearby they’ve heard are amazing; almost simultaneously, they pull out their smartphones to look up the restaurants. They’re both within walking distance, both have interesting online menus, […]
You’ve probably heard the term “branding” thrown around in marketing conversations quite a bit. If you’re unfamiliar with what it actually means, here’s a little refresher: branding is a way of identifying your business and showcasing how it stands out against the competition. It’s essentially how your customers visually recognize and experience your business. That’s […]
If you understand the power of Facebook Ads, you know that they can be extremely beneficial to growing businesses. When used correctly, they’re incredibly useful in reaching target audiences, increasing page traffic/likes and promoting new products, specials or events. Because of their complexity, Facebook Ads can be somewhat confusing to navigate – even if you do […]