Figuring out the best way to promote your restaurant can sometimes seem daunting, but worry not; there are ways to build your brand and your customer following without burning through your budget.
For many restaurant owners, social media is something they know they should do, butt hey don’t have the time to invest in it. Social media management for restaurants is essential, but it is a full time job as well. Social media is one of the most effective forms of marketing for your restaurant, and it’s […]
Written by: Kirsten Tuazon Have you noticed a decrease in traffic on your Facebook page recently? You’re not going crazy, there’s actually a reason why! Mark Zuckerberg announced a change in Facebook’s algorithm in January of 2018, but there is no need to worry. The change doesn’t mean Facebook is eliminating posts from business pages […]
Written by Jane Eveland & Heaven Wood Are you wearing green today? Most of us see St. Patrick’s Day as an excuse to pinch our neighbor and celebrate late into the night with great friends, great food, and even better booze. For local restaurants, St. Patrick’s Day is a golden opportunity to attract new customers, […]
Written by: Amanda Vick You know that feeling when you are shuffling through Instagram photos, surfing through your feed and you find yourself….hungry? Since the launch of Instagram in 2010, 105.8 million photos have been posted with hashtags ranging from #pizza, #ramen and #tacos to just plain #avocado….so this might have something to do with […]
I don’t think I’ve ever spoken to a restaurant owner who actually liked online reviews. Not surprising, given how anyone with a computer and internet access can go onto Yelp and drag a restaurant’s entire star rating down all because they had one mediocre experience one time and pretended like everything was just fine in […]
At the start of November, our neighboring town of Paradise was completely leveled by the Camp Fire. The fire was seen in Chico in the early hours of November 8th as a mesmerizing sky, full of purples and oranges and hues of black. As I walked to the office that morning, I snapped pictures of […]
Facebook page admins often see discrepancies in “reach” numbers that simply do not make sense, considering the number of likes/comments a particular post has received.
One of the most asked questions a Social Media Specialist will get is “What are the best times to post on social media?” It’s a loaded question because it often depends on the specific platform, your industry, and your own audience. While there isn’t a perfect answer and things are always changing, there are a […]
You know your restaurant’s social media is an important tool for reaching your current and potential customers, but you’re also busy running a restaurant which means social media gets pushed to the bottom of your to-do list. Sound familiar? More often than not social media pages end up being an afterthought and that’s a huge […]