A Rant: Why Facebook “Reach” is Boop-Ass
Facebook page admins often see discrepancies in “reach” numbers that simply do not make sense, considering the number of likes/comments a particular post has received.
Category: Social Media for Restaurants
How to Figure Out the Best Times to Post On Social Media
One of the most asked questions a Social Media Specialist will get is “What are the best times to post on social media?” It’s a loaded question because it often depends on the specific platform, your industry, and your own audience. While there isn’t a perfect answer and things are always changing, there are a […]
How to Save Time Posting on Your Restaurant’s Social Media
You know your restaurant’s social media is an important tool for reaching your current and potential customers, but you’re also busy running a restaurant which means social media gets pushed to the bottom of your to-do list. Sound familiar? More often than not social media pages end up being an afterthought and that’s a huge […]
How to Promote An Event on Facebook
So you’ve got an event happening at your restaurant but you don’t have a huge budget for marketing. We hear you. The good news is social media can help you spread awareness with little to no money spent. A great place to start: your restaurant’s Facebook page! Facebook has a diverse demographic and with the […]
How To Use Twitter to Get New Customers
More than the pitter patter of birdies’ beaks, Twitter functions as the primary source of real-time news updates for over 330 million people. The spreading of information through this platform allows for quick, real-time examination of an event and the ability to spread news of that event like wildfire. Twitter allows you, as a business […]
The Best Apps to Manage Your Instagram
If you haven’t seen my previous blog post on How to Use the Most Popular Social Media Sites to Bring More Millennials to Your Restaurant, start with that first. Today I’ll specifically be focusing on Instagram. Instagram is a great social media platform to showcase what makes your restaurant different from your competitors. Instagram is […]
How to Reach More Millennials Using Social Media For Your Restaurant
According to Forbes “How To Tap Into The Millennial $200 Billion Buying Power With Social Media”, it’s said that by 2018 Millennials will have the most spending power of any generation. The good news is that they’re spending that money dining out. In fact. Millennials typically dish out a whopping $2,921 annually to eat out. […]
How to Improve Your Restaurant’s Yelp Star Rating
As a restaurant owner, you probably don’t need us to tell you the power that Yelp has in the food industry. A great Yelp rating can propel a business to the top of search results, spread positive word of mouth and drive new customers through the door. Alternatively, a lower star rating can result in […]
The Most Important Differences Between Facebook and Instagram
When it comes to social media, there are a lot of choices out there. The mere act of choosing which social platforms your restaurant should be on can be confusing to navigate. But since you already know you should be where your customers are, a good place to start is Facebook and Instagram. Given their […]
Free webinar! How to Get More Restaurant Reservations on Mother’s Day
We all know Mom deserves to be treated well on Mother’s Day (and every day we might add), but this holiday is an especially great excuse to get the family together for a lovely meal that doesn’t also include clean up and dishes. As with any holiday, social media can be an incredible tool to […]