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Facebook Ad Objectives: Which is best for your business?

Social Media for Restaurants - Social High Rise

If you understand the power of Facebook Ads, you know that they can be extremely beneficial to growing  businesses.  When used correctly, they’re  incredibly useful in reaching target audiences, increasing page traffic/likes and promoting new products, specials or events. Because of their complexity, Facebook Ads can be somewhat confusing to navigate – even if you do […]

Webinar Alert: How to Create Better Facebook Content for Your Restaurant!

Social Media for Restaurants - Social High Rise

  Alright, friends — here’s a cold, hard fact about social media: If you’re posting to your restaurant’s Facebook page and getting zero engagement (likes, comments, shares), then you’re wasting your time. And I’m sure we don’t have to tell you that time is a precious commodity for restaurant owners. That’s why we want to […]

Celebrating National Holidays the Right Way: A How To Guide

Social Media for Restaurants - Social High Rise

Happy National High Five Day! Say what? There’s no way that’s a real day…. is it? Chances are another National Holiday has passed and you had no idea it even existed. Welcome to the world of national holidays. These days it seems like there’s a celebration of every food, person, or drink imaginable. Some can […]

Top 3 Reasons Your Restaurant Should be on Social Media

Social Media for Restaurants - Social High Rise

Social media has become an ever-present way for people to keep in touch with friends, watch cat videos, network and stay in the loop about current events. It’s also used to connect with favorite bands, local businesses and places people frequent by checking-in, posting photos, creating events, etc. Businesses can use this to their advantage […]

A Day in the Life of a Social Media Account Manager

Social Media for Restaurants - Social High Rise

A Day in the Life of a Social Media Account Manager When I tell people that I “manage social media” for a living, they usually give me a blank look and say something along the lines of, “Oh, so you just post on Facebook and stuff?” Well, yes, I post on Facebook, but there’s a […]

Hashtags on Facebook: Best Practices

Social Media for Restaurants - Social High Rise

Hashtags. They seem to be everywhere these days, don’t they? We see them plastered on marketing campaigns and coursing through our Twitter, Instagram & Tumblr feeds. You’re probably familiar with, #JustDoIt #NoDAPL #Foodie #NeverTrump #TacoTuesday #MondayMotivation, etc. Hashtags are there to start a conversation and for popular topics to be easily searchable. But there’s one […]

How to Assign Admin Rights on Facebook

Social Media for Restaurants - Social High Rise

Updated 4/22/2020 So, you’ve made the decision to hire experts to help with your restaurant’s social media – good call! One of the first things you’ll need to do is grant them admin access to your business’s Facebook page so they can begin working their magic. Follow the steps below to assign admin rights to […]

Building Your Facebook Audience: Inviting Friends to Like Your Business Page

Social Media for Restaurants - Social High Rise

Building Your Facebook Audience: Inviting Friends to Like Your Business Page Struggling to build an audience for your business page on Facebook? The first step should be to invite people who are already your friends on Facebook! Self-promotion is quick, easy and relatively painless. See below for a quick guide to promote your business page: […]

How to Create Great Social Media Posts for the Holidays

Social Media for Restaurants - Social High Rise

We’ve all been there before: half-way through the Mother’s Day rush, you realize you forgot to post anything to your fans on social media, so you scramble to your computer, and post the first crappy image you found by Googling “happy mother’s day.” Fail. With the Holidays quickly approaching, I can only imagine your to-do […]

Why Social Auto Posting May Be Bad For Your Restaurant

Social Media for Restaurants - Social High Rise

You know when you’re posting a really great photo to Instagram and there’s that tempting little button that beckons you to also share it on Facebook and Twitter?  You think, “Yes, this is going to save me so much time!” While it may save you some time, it’s a dangerous short-cut that may cost you […]